DTF transfers specialist Ninja Transfers has announced the launch of an initiative it’s calling Ninja Printhouse, which allows promotional product distributors and other custom apparel resellers to streamline their business by rushing their custom-apparel orders, blind shipped, directly to their customers.FULL STORY
News: Digital Decorating
Supacolor Enlists ASMR Influencer for New Marketing Campaign
Supacolor, Gardena, Calif., has partnered with Emma Smith aka Emma WhispersRed, well-known ASMR YouTube creator, for its new marketing campaign.
Supacolor and Smith have collaborated on the creation of video content that demonstrates the Supacolor heat-pressing process—all of it captured and narrated in Smith’s distinctive ASMR style.
“Most of our customers are creatives with a spirited, hustler mentality, and they engage with us heavily on social media,” says Jon Moore, marketing director at Supacolor. “They’re just as hungry for innovation as we are. Unique digital content appeals to our audience of entrepreneurs, so we’ll continue to push the envelope of our brand’s voice on social media.” — D.S.
More Digital Decorating News
With the addition of two more ink tanks and print heads dedicated to orange and green inks, the color gamut of the Brother GTX600 DTG printer is more vibrant than ever.FULL STORY
St. Louis–Lawson Screen & Digital Products, Inc., has released its comprehensive DTF Bundles, designed to fit direct-to-film (DTF) printing processes for businesses of all sizes.FULL STORY