Build Your Business:

Outerwear Amounts to Lucrative Layers

Fruit of the Loom’s Supercotton hooded sweat shirt (style 82130R) is made of 12-ounce, 70% cotton/30% polyester preshrunk fleece.

March 2, 2015

Suppliers continue to push the warmth-without-the-weight envelope, with outerwear fabrics that are increasingly lighter. With these different options, high-tech details like water-resistant layers — and convenience-focused features like pockets for smart phones or media players — will ensure customers stay comfortable as they head out the door for fall fun.

Check out the attached PDF, which features a sampling of jacket styles from various industry suppliers.