Heat Applied Flexbroidery: Direct Embroidery without the Embroidery

Published: September 3, 2024

Heat-press specialist STAHLS’ has announced the launch of Flexbroidery, a heat-applied product that creates a full-color direct embroidered finish in seconds, no sewing required.

Flexbroidery eliminates the complexity of traditional embroidery, featuring fast and easy heat application that streamlines production and boosts output, in the process offering an efficient, versatile, cost-effective alternative to authentic embroidery.

Embroidery Without the Trouble of Embroidery

Businesses can now deliver detailed, high-end embroidered looks without the stress and limitations of conventional stitching, thereby eliminating the challenges associated with delicate fabrics, difficult placements and digitizing. With Flexbroidery, any heat press operator can achieve a full color embroidered finish without the time, training and skill required for direct embroidery, making it easier for more decorators to meet high-volume demands and quick turnarounds profitably.

According to STAHLS’, “Flexbroidery marks a significant addition in the trending dimensional emblem and patch offering. With an array of premium transfer options, decorators can elevate a variety of custom apparel and accessories, diversifying their market opportunities with only a heat press.”

Pressure Sensitive Adhesive Too

In addition to heat-applied Flexbroidery transfers for apparel, bags, hats, outerwear and accessories, Flexbroidery with a pressure sensitive adhesive is also available for tumblers, mugs, water bottles and other hard goods. To learn more about Flexbroidery, visit stahls.com/flexbroidery. For more on STAHLS’ complete line of custom heat transfers, heat-press equipment and services, click here.

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series