Kornit Digital to Launch Atlas DTG Printer at ISS Long Beach

January 16, 2019

Kornit Digital, Rosh Ha’Ayin, Israel, will debut the Kornit Atlas at the Imprinted Sportswear Show (ISS) event in Long Beach, Calif., to be held Jan. 18-20.

The Atlas is the first of the company’s next-generation direct-to-garment (DTG) printing platforms, providing garment decorators and screen printers a unique tool for mastering the current and future challenges of the textile supply chain, according to the company.

The heavy-duty system was created for super-industrial garment decoration businesses and is designed to deliver an annual production capacity of up to 350,000 impressions. Equipped with new recirculating print heads, the system comes with a newly developed ink, NeoPigment Eco-Rapid, and is equipped with a printing engine featuring an enhanced version of Kornit’s HD technology, complemented by a professional raster image processing (RIP) software solution, and produces high-standard prints. The Atlas is compatible with Kornit’s future releases of its cloud-based business intelligence, productivity analytics and optimization software platforms, scheduled to be released in the second half of 2019.

“This is a huge leap forward, not only for Kornit, but also for the direct-to-garment industry as a whole,” says Omer Kulka, Kornit’s vice president of marketing and product strategy. “We have delivered the Atlas on the collective feedback of thousands of Kornit systems’ operators and on the experience collected from hundreds of millions of printed garments. Simply put, the Atlas is the best and most cost-efficient direct-to-garment printing technology for high-quantity and high-quality production requirements. On top of that, the Atlas has been designed in a modular and future-ready way, driving quick and easy implementation of new developments in the future. At Kornit, we remain focused on constantly introducing technology that allows the industry’s leading brands to better connect with their customers and to adapt to the rapid changes in consumer preferences, impacting the fashion and apparel industry and is driven by the talent in our global research and development division.”

Kornit will conduct live demonstrations of the Atlas at its booth during ISS Long Beach, to be held Jan. 18-20 at the Long Beach Convention Center. — D.S.