Roland DGA Introduces New Holographic Prism Film

By Dustin Shrader, Managing Editor

November 29, 2022

Roland DGA, Irvine, California, has added Holographic Prism Film (ESM-HOLO) to its existing family of premium media offerings.

ESM-HOLO, a high-quality, 6-mil holographic prismatic film featuring a permanent adhesive, is multi-purpose that’s durable and easy to apply. The new film is ideal for indoor and short-term outdoor applications, such as labels, stickers and decals, packaging, POP displays, window displays, signage, and more.

“This shiny, eye-catching film is unbeatable for creating announcements for special occasions, holiday décor, commemorative stickers, or unique labels and packaging with an upscale look,” says Roland DGA Senior Product Manager Lily Hunter. “With the holiday season just around the corner, we expect to see significant demand for this new media, as it’s great for enhancing gifts and packages.”

Due to ESM-HOLO’s durability, it can be used without lamination. For users wanting additional protection, the film can be used in combination with Roland DGA’s GuardLam gloss overlaminate film (ESM-GLGF).

ESM-HOLO is available in a 15″ x 75′ roll size designed for use with the VersaSTUDIO BN-20 Series desktop printer/cutters. It’s also offered in a 30″ x 75′ roll size for use with the company’s 30-inch and wider large-format printers. For more information about Holographic Prism Film (ESM-HOLO), click here.