Brother Debuts New Sewing, Embroidery Machines

September 13, 2012

Brother Intl. Corp., Bridgewater, N.J., has partnered with Simplicity Pattern Co. to launch a new line of embroidery and sewing machines: Simplicity by Brother.

These limited-edition machines include five models: SB170, SB530T, SB700T, SB3129 and the embroidery-only SB7050E.

The line includes machines that cater to the novice sewing enthusiast, such as the SB170, and the more technically advanced crafter, such as SB7050E.

“We are very proud to partner with Simplicity, an iconic pattern company, that has enriched our market for more than 80 years,” says Dean F. Shulman, Senior Vice President of Brother International Corporation and head of the company’s Home Appliance and Industrial Products Divisions. “Together, our two firms have given a range of sewing enthusiasts and advanced designers the power to unleash their creativity. In developing these new models Brother brought its team of leading innovators and technology expertise to mesh with Simplicity’s team of sewing aficionados. Working together, these five new limited edition machines provide high-quality, easy-to-use, unique features.”

For more information, visit — L.M.