Madeira USA Hosts Webinar on the Art of the Upsell
November 23, 2015
Madeira USA, Laconia, N.H., recently hosted a webinar titled “Mastering the Upsell from the Masters: Tools Embroiderers Can Use Every Day to Grow Sales.”
The webinar, shown above, featured Jennifer Cox, president of the National Network of Professional Embroiderers, and Heather DiPrato, senior vice president at the Advertising Specialty Institute.
In the webinar, which originally took place Nov. 10, Cox and DiPrato shared their experiences and insight into how embroiderers can build their own revenue with very little extra effort, according to the company.
DIME EMB, parent company of The Embroidery Store, Dallas, recently announced the acquisition of the embroidery supplies division of Nashville-based volume apparel industry supplier, Llovet Sales Company.