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Big Frog Custom T-Shirts & More Partners with Axiom
Big Frog Custom T-Shirts & More, Dunedin, Florida, and Axiom America, High Point, North Carolina, have formed a partnership to introduce Axiom’s Arcus direct-to-film (DTF) printers to nearly 100 Big Frog shops.
This agreement enables Big Frog to add a full gamut of apparel printing in-house and bring the latest in garment printing technology to its customers, according to the company.
With Axiom’s printers, there is a 14-inch machine ideal for smaller shops, with a footprint of 3 feet by 6 feet. A larger, 24-inch machine has more capacity and a 4-foot by 9-foot footprint.
“We continually seek to expand our printing capabilities and offer more deco options to our customers,” says Tina Bacon-DeFrece, Big Frog co-founder, president and CEO. “DTF printing also creates less of an environmental impact, which aligns well with Big Frog’s commitment to ‘green’ production processes.”
Axiom’s managing partners and brothers, Brian and Brad Belk, are equally enthusiastic.
“We are excited to partner with Big Frog,” says Brian Belk. “The collaboration we experienced during beta testing demonstrates this move is a great fit for both companies.”
“I’m proud to say this is our first national exclusive relationship with a respected, established brand,” added Brad Belk. “We look forward to working with Big Frog in the years to come.”
The printers were tested extensively at Big Frog’s headquarters. Followed by unveiling the new technology to franchise owners at Frog-A-Thon, the brand’s nationwide conference. Finally, a pilot group of franchise owners tested the printers in their stores.
“Our store owners put the DTF machines through their paces in just about every real-world situation imaginable,” DeFrece says. “Axiom came out on top, both technically and in terms of their customer service.”
The partnership establishes Big Frog as an authorized dealer for Axiom America’s DTF technology, expanding Axiom’s national footprint.
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