New Caps, Colors from S&S Activewear and Cap America for Custom Decorators for Spring 2024

The ever-popular i1002 Relaxed Dad Hat from Cap America is not just for dads! Photo courtesy of Cap America

April 17, 2024

S&S Activewear has announced the launch of Cap America’s latest headwear line, just in time for the spring season. The new lineup includes an array of designs catering to various needs and preferences, including sports team and trend setters for custom decorators across the decorated-apparel industry.

Among the highlights is the i7256 Athletic Rope cap, a favorite among golf enthusiasts and fashion-forward customers. Boasting a trendy braided rope, Quick Dry Moisture- Wicking System and UV Guard treatment, the company predicts the cap will be an in-demand, customer favorite.

Wide Range of Hats for Custom Decorators

On the performance side, Cap America has introduced a pair of new Active Wear styles: the i7007 Soft Fit and i7023 Structured. Constructed from 100-percent polyester performance grid fabric, the caps keep you cool and dry with the help of the company’s proprietary Quick-Dry Moisture-Wicking System, while the caps’ UV Guard treatment protects them from fading.

For value shoppers, Cap America has unvalued a pair of new budget-friendly “X-tra Value” hats—the x700 Structured and the x800 Trucker. Meanwhile, for fans of more classic cap styles, Cap America presents the ever-popular i1002 Relaxed Dad Hat, available in over 35 colorways and a company best-seller for over a decade.

Finally, the TKN24 USA Made 12-inchy Knit with Cuff stands out as a timeless favorite, crafted from 100 percent acrylic and offered in 19 colors, including new hues cider, ivory and true Kelly green.

“At S&S Activewear, we value diversity in our product offerings, and Cap America delivers just that. With their wide range of styles, there’s something for every customer. Everyone can find their perfect fit,” says S&S Activewear vice-president of product, Julie Marin.

To see the complete product line at Cap America, go to For the latest from S&S Activewear, go to