News:


Shirt Lab 2024 Registration Now Open

In-person educational event will focus on shop automation and the decorated-apparel industry



March 12, 2024

The in-person decorated-apparel industry educational conference Shirt Lab, set to take place April 19-20 in Austin, Texas, has announced its lineup for 2024 and is also now accepting registrations from those interested in attending.

According to organizers, this year’s focus will be on shop automation as it applies to everything from lead generation to production tracking. Past Shirt Lab events have taken place in Columbus, Ohio; St. Louis, Missouri; Chicago, Illinois; and New Orleans, Louisiana, among other cities.

“We’ve put together a day where each aspect of how an order moves through the shop is touched by an automated process. This key information will make your business run more effectively, with less labor,” says veteran decorator and principal of Atkinson Consulting Marshall Atkinson, one of the event’s organizers.

Specific speakers and topics slated for this year’s Shirt Lab in Austin will include:


  • Justin McKibben of the McKibben Group – “Automating Lead Generation with Virtual Assistants”
  • Davis Slagle of Bee Graphix – “Automating Sales & Sales Strategies”
  • Cole Lundstrom of the Shirt Agency – “Automating Order Entry”
  • Shane Snodgrass of Stoked on Printing – “Automating Inventory Management”
  • Chris Bates of Deloitte – “Automating Production KPI Tracking”

In addition, the speakers will also be on hand for a series of breakout sessions for those looking for answers to any additional questions they might have. There will also be

a networking event on the conference’s first day and a “Celebration Dinner” afterward. Ticket price includes breakfast, lunch and dinner on Saturday, the 20th. For more information, or to purchase a ticket, click here.