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Shirt Lab Live 2022 on Sale Now



May 17, 2022

Shirt Lab, Dubuque, Iowa, will be hosting their Shirt Lab Live event in Chicago held on July 21-22.

For this one-day event, Shirt Lab founders Tom Rauen and Marshall Atkinson have teamed up with an extensive slate of industry experts.

“Shirt Lab Live is ideal for screen printing and embroidery shop owners of all levels,” says Tom Rauen, Shirt Lab co-founder. “Everyone can benefit from attending Shirt Lab Live. We bring in top experts from both inside and outside of the industry to showcase their expertise in sales and marketing. Combine that with the opportunity to network and talk shop with fellow industry professionals, and it is an event that can be a game changer for your business.”

Notable speakers and topics include:


  • Jay Busselle: “A Blueprint for Brand Relevance”
  • Rum Walia: “Building A Brand Guideline:
  • Tom Rauen: “Success with Events”
  • Renee Hribar: “Close the Sale in 10 Minutes or Less”
  • Marshall Atkinson: “NFTs for Our Industry”
  • Matt Marcotte: “How Efficiency Combats Inflation”
  • Dawn Sinkule: “Turn Your Website into A Money-Making Machine”
  • Kevin Baumgart: “Building A Sales Machine”
  • Richard Greaves: “Forgotten Fundamentals”

The event will take place at Venue Six10 in downtown Chicago. There also will be a networking opportunity the evening of July 21 sponsored by STAHLS’. Additionally, a post-event celebration and VIP dinner with the speakers will take place after the following day’s activities.

For the complete Shirt Lab Event Guide and to purchase tickets, click here. — D.S.


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