Kornit Digital and Amaze Software Offer On-Demand Production and Fulfillment to Influencers

Published: June 29, 2023

Kornit Digital LTD., Rosh-Ha`Ayin, Israel, has announced Amaze Software, Inc., has selected KornitX Workflow Solutions and Kornit MAX digital on-demand fabric and textile decoration technologies as the platform to enhance the company’s offerings.

Combined with the Amaze Creator Commerce Platform, the companies will jointly bring the power of on-demand production and fulfillment to new and existing social media creators, enabling them to better monetize branded products.

Kornit’s Global Fulfillment Network helps companies like Amaze Software connect creators with high-quality garment and textile production fulfillers across the globe. The platform is backed by the KornitX workflow engine, integrating across industry-proven Kornit MAX technology-based fabric and textile decoration systems for end-to-end production, visibility, and control.

“The social commerce market is growing rapidly, but creators struggle to capitalize on delivering branded products, as typical production cannot meet the expectations of brands and consumers for greater sustainability, creativity, agility, and market reactivity,” says Ronen Samuel, Chief Executive Officer at Kornit Digital. “Our flexible Global Fulfillment Network and proven on-demand digital textile technologies are designed to tackle those complexities. Combined with Amaze’s significant market reach and focus on creators, we’re enabling branded collections to be delivered without production limitations, wasted inventory, or minimum order requirements – connecting with fans in-market to build tomorrow’s brands while driving price-competitive revenue opportunities.”

Amaze Software’s Spring platform is at the forefront of social commerce and has helped revolutionize the way creators monetize content and provide engagement with their fans. The Spring platform offers an opportunity for fans to make purchases directly from where they consume the creator’s content. Moreover, the experience is user-friendly with no cost of entry.

“There are more creators on social platforms than ever before. Our vision is to translate these voices into enduring brands by allowing virtually anyone to create and capitalize on their ideas,” says Aaron Day, Chief Executive Officer at Amaze. “Kornit is key to making this possible, allowing us to enter new markets faster, offering better fan experiences and remaining nimble in this ever-changing market.”

For more details on Kornit’s ability to link creators, watch the latest on KornitX in action. For more information on how the Amaze Creator Commerce Platform can accelerate your business, read their latest blog.

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series