Monarch Color Corp., Charlotte, N.C., has launched a new plastisol ink for the T-shirt screen-printing market.
The new ink is available in three versions: 100% cotton, 50/50 cotton/poly blend and 100% low-bleed polyester. Colors include Yeti White, Bigfoot Black and 10 base-blending colors.
“Our white is the most opaque white on the market today, and we continue to add more colors to our system,” says Aaron Blank, vice president of sales and marketing, Monarch Color Corp.
According to the company, screen printers who have used the new inks like their performance.
“We were really pleased with the results we got from Monarch’s ink right out of the bucket,” says David Collier, owner, Ink Floyd Design & Production. “Our printers like that it has a nice, fluffy consistency. No more straining the forearms getting ink out of the bucket, even on cold mornings. We also noticed that it cleans up really easily, which is a big win when it comes to saving time during ink changes.” — J.L.
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The Women’s California Wave Wash Sunday Hoodie, offered by the Independent Trading Co., is the latest style in this collection, which also features crew necks, pullovers and full-zip styles.
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Per the research firm Future Market Insights (FMI) starting from a 2023 baseline of $3.4 billion, the custom T-shirt printing market in the United States is projected to reach $9.9 billion by 2033.
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