Turning Your Embroidery Hobby into a Business

Jul 11, 2023

In this 2-part series, veteran embroiderer and Sew Sweet Academy founder Alexis Galloway looks at what it takes to turn your embroidery hobby into a full-time livelihood. In Part 1, Alexis discusses the importance of breaking away from the “hobbyist mindset” to avoid “thinking small.” In part 2, Alexis digs into the nuts and bolt so planning ahead and taking full advantage of the holiday market when growing your business.

Part 1: Going from Embroidery Hobbyist to Professional


Part 2: Planning Ahead, for the Holiday Market Especially

This series of how-to videos is a presentation of Impressions Expo, where it was originally recorded, and Impressions Magazine. For more on Impressions Expo and the industry-leading decorated apparel trade shows it holds each year in Long Beach, California; Atlantic City, New Jersey; and Fort Worth, Texas, CLICK HERE.

For more how-tos and industry insights, visit the Impressions Magazine web site at To see more videos on the ins and outs of the decorated apparel industry, CLICK HERE.

To learn more about Sew Sweet Academy or e-mail Alexis directly, visit the web site