Charles River Apparel, Sharon, Mass., was recently named a bronze winner in the 35th annual Telly Awards for its piece titled “Look Good. Feel Good. Charles River Apparel.” Charles River Apparel’s brand video, shown above, was selected from more than 12,000 entries from all 50 states and numerous countries.
Started in 1979, The Telly Awards honors outstanding local, regional and cable TV commercials and programs, the finest video and film productions, and online commercials, video and films.
Produced by Los Angeles-based Jump Cut Entertainment, Charles River Apparel’s 60-second video was shot over a period of seven days in various Boston locations, including along the Charles River and at the company’s headquarters. The more than 20 hours of footage used professional models, Charles River Apparel employees and their children, and members of Boston’s Community Rowing Club. The video also featured a cameo by Barry Lipsett, Charles River president and owner.
For more information, visit charlesriverapparel.com. — L.M.
