NEW BERLIN, Wis. — Chipply has named Elle Carstens as Senior Vice President of Revenue, reinforcing the company’s commitment to strategic growth and customer-focused leadership.
Carstens joins Chipply with more than 16 years of SaaS sales experience, including seven years in leadership and sales development roles. Throughout her career, she has built and scaled high-performing sales teams, emphasizing accountability, adaptability and measurable performance.
Leading Revenue Strategy and Customer Growth
In her new role, Carstens will oversee Chipply’s revenue strategy, including customer acquisition, account expansion and retention initiatives. She will work closely with Senior Vice President of Sales Grace Schettler to enhance the customer journey while maintaining the company’s people-first culture.
“Chipply has always been a company that puts people first; as we grow, that commitment remains unwavering,” said Schettler. “Elle’s leadership will help us scale thoughtfully while continuing to deliver the exceptional customer experience our partners expect.”
Carstens will also collaborate with CEO Angie Hardwick and President Lynn Burghardt as part of Chipply’s executive leadership team.
Positioning for the Next Phase of Growth
“Elle has a proven track record of driving sustainable revenue growth and building teams that perform at a high level,” said Hardwick. “Her strategic vision and operational discipline will be instrumental as we enter our next phase of growth.”
The appointment reflects Chipply’s continued investment in executive leadership as the company strengthens its position as a trusted web store platform serving team dealers, apparel decorators and promotional products distributors.




