It’s important to understand the differences between color laser toner printer papers and how are they tied to prices.
Prices can range from 20 cents to $2.50 for an 8.5” x 11” sheet. The biggest difference between papers is image quality, including blocking, durability, vibrancy and the number of times the transfer can be washed before it starts fading or cracking.
The quality of a transfer produced with a more expensive paper typically is better than that of inexpensive paper. The paper should you use just depends on what your customer is looking for in terms of appearance and durability, and what he is willing to spend.
Jim Tenholder, dealer sales manager, Imaging Supplies Warehouse, Maryland Heights, Mo. For more information, visit goisw.com.
