Lifestyle company The Mitten State, Grand Rapids, Mich., has partnered with General Motors to develop a new line of T-shirts inspired by the company’s vintage performance cars.
The new premium T-shirts offer a modern shape and fit, and feature a vintage look to celebrate the passion of auto lovers in authentic and fashionable designs, according to the company.
General Motors Licensing worked with The Mitten State to create a variety of looks. Additionally, GM granted the designers at The Mitten State access to its vault of vintage advertisements and logos to provide inspiration for the line.
The GM T-shirts feature 13 different vintage designs, tailored in hand-crafted materials. The line’s iconic brands include vintage vehicle logos from the 1950s, 1960s and 1970s, including: Buick, Camaro, Chevrolet, Corvette, Oldsmobile and Pontiac.
The entire GM line of products can be purchased online at TheMittenState.com and at the company’s retail store in Grand Rapids. — M.Q.
