Pantone LLC, an X-Rite company, has named PANTONE 17-5104, “Ultimate Gray,” and PANTONE 13-0647, “Illuminating,” as the Pantone Color of the Year selections for 2021.
Ultimate Gray and Illuminating, are two independent colors that highlight how different elements come together to support one another, a union that best expresses the mood for Pantone Color of the Year 2021, according to Pantone.
“The union of an enduring Ultimate Gray with the vibrant yellow Illuminating expresses a message of positivity supported by fortitude,” says Leatrice Eiseman, executive director of the Pantone Color Institute. “Practical and rock-solid but at the same time warming and optimistic, this is a color combination that gives us resilience and hope. We need to feel encouraged and uplifted; this is essential to the human spirit.”
As people look for ways to fortify themselves with energy, clarity, and hope during the continuing uncertainty of the pandemic, spirited and emboldening shades can help satisfy a quest for vitality. PANTONE 13-0647 Illuminating is a bright and cheerful yellow sparkling with vivacity, a warming yellow shade imbued with solar power, while PANTONE 17-5104 Ultimate Gray is emblematic of solid and dependable elements which are everlasting and provide a firm foundation, according to Pantone. — D.S.
