Promotional Products Association International (PPAI), Irving, Texas, has announced the new PPAI Board Members for 2022.
The new board members include Melissa Ralston, chief revenue officer of Tampa, Florida-based supplier Koozie Group; Chris Anderson, CEO of Braintree, Massachusetts-based supplier HPG; and Denise Taschereau, co-founder and CEO of Vancouver, British Columbia-based distributor Fairware Promotional Products.
“We are thrilled to leverage Denise, Melissa and Chris’ talent, expertise and energy to further PPAI’s vision and mission,” says Todd Pottebaum, MAS+, PPAI board chair.
Ralston has been appointed to a two-year at-large director position on the PPAI board. Anderson and Taschereau have been elected to the PPAI Board of Directors following approval of the slate by PPAI members in last month’s election; they will serve a four-year term. All three new directors will begin their terms immediately following The PPAI Expo 2022 in January.
PPAI’s board is the Association’s governing body and plays a major role in directing its strategic activities, adopting policies, and approving budgets to carry out the work of the Association.
Ralston is the Chief Revenue Officer for the Koozie Group. She has been in the promotional products industry for over 15 years with global leadership roles across marketing, product management, sourcing and sales.
Anderson joined the promotional products industry in 2002 with supplier HandStands and became president of the company in 2009 and CEO in 2010.
Taschereau launched Fairware after realizing how difficult it was to source promotional merchandise that reflected the social and environmental priorities. Previously, Taschereau oversaw the Mountain Equipment Co-op’s national environmental programs, community grant-making and ethical sourcing programs, and wrote their award-winning first Sustainability Report. — D.S.