SanMar Launches 26 New Sport-Tek Products

Published: March 21, 2014

SanMar Corp., Seattle, recently launched 26 new offerings from its popular athletic-inspired line, Sport-Tek, which originally debuted in 2004. 

“The Sport-Tek brand is about the power of teams,” says Lee Strom, senior marketing manager, SanMar. “It’s a brand built specifically for this industry, so it targets the needs of schools, communities and groups of all kinds who support their athletes and the fans who cheer them on.”

The Sport-Tek line, which boasts more than 250 total products, incorporates performance fabrics designed for everything from moisture wicking and odor control, to snag resistance and enduring colorfastness. The newest Sport-Tek collection features fresh choices in popular team colors for adults, ladies and youth in performance T-shirts, polos, rugby shirts, replica jerseys, caps and lettermen’s jackets.

The 2014 Sport-Tek catalog is designed to target team dealers, event organizers, sporting goods distributors and more. The catalog can be custom imprinted in color at no additional charge. Also available is a user friendly video highlighting the brand, as well as e-catalogs, e-fliers and more.

For more information or to order the 2014 Sport-Tek catalog, visit sanmar.com. — J.L.

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series