JERZEES Strengthens Commitment to Customer Service, Product Assortment

Published: September 5, 2025

According to blank-apparel manufacturer JERZEES, after 37 years as a customer, S&S Activewear has made the decision to discontinue carrying it as a brand. In response, JERZEES says, in order to “maintain full product availability in the market, JERZEES is focusing on its long-standing national and regional distributor relationships, supported by deeper inventory and reliable service.”

“With this renewed commitment, JERZEES continues to reinforce its role as a trusted partner in the printwear industry—offering consistency, innovation, and availability that empower decorators and distributors to create with confidence,” JERZEES, a subsidiary of Fruit of the Loom, Inc., said.

Per the Bowling Green, Kentucky-based manufacturer: JERZEES, a leader in the printwear market for over 40 years, announced today a renewed commitment to customers and partners through deeper inventory investments, enhanced service, and a clear Good/Better/Best product offering designed to meet a wide range of industry needs. The JERZEES brand is known for its quality, broad selection, and innovation, including the invention of NuBlend pill-free fleece. JERZEES will be aggressively strengthening its position in the market by working closely with national and regional distributors, including SanMar Corporation, One Stop, Inc., Carolina Made, Inc., Mission Imprintables, Wholesale Printables, and American T-Shirt Co., to ensure that decorators and distributors have reliable access to the brand’s full assortment, broader SKU coverage, and more weeks of availability throughout the year.

“These steps reflect a renewed focus on the values that have always defined JERZEES: reliability, versatility, and customer service,” said Jeff Traen, VP of sales and marketing at JERZEES. “By strengthening our Good/Better/Best assortment and going deeper in inventory with our partners, we are positioning JERZEES to deliver quality, availability, and trusted support for years to come.”

For more information or to find distributors and view available inventory, go to JERZEES.com.

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series