InkSoft, Tempe, Ariz., recently was credited by Shrewsbury, Mo.-based apparel decorator Tiny Litte Monster for its success during the “Entrepreneurially Thinking” podcast.
The St. Louis-based podcast, hosted by Dr. Cheryl Watkins-Moore and Christy Mayfield, explores what it means to think entrepreneurially.
Sloan Coleman, Tiny Little Monster’s business development director, discussed what sets her company apart from others.
“There is print-shop software called InkSoft that really makes us competitive,” she says. “Web stores solve the problem of being the T-shirt organizer that has to collect everybody’s size, their funds and pass out all their shirts.”
The podcast also touched on live-printing opportunities, how they troubleshoot to help the business thrive, and how Coleman’s background in graphics and web design evolved into a decorated-apparel shop with e-commerce services.
To check out the 39-minute episode and to learn more about adding e-commerce and other ideas on how to grow your business, click here. — D.S.
