Impressions
Cap Embroidery Fundamentals
Custom decorating caps is a whole different ball game from embroidering polo shirts and on other flat surfaces When it comes to embroidery, not all garments are created equal—and nowhere...
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Marketing for Apparel Decorators: Getting the Word (and Pictures!) Out
Finding customers, aka successful marketing, is the second most discussed subject we cover, both with our National Network of Embroidery Professional (NNEP) members and decorated apparel professionals in general. Many…
Build Your Business April 3Pricing Your Decorated Apparel for Profitability
As any veteran decorator will tell you, while the craft of decorating—whether it be embroidery, screen printing, heat pressing or digital decorating—is critical to professional success, it’s only part of…
Build Your Business April 3Branching Out for Success with Decorated Apparel
Gone are the days when a decorator was just a screen printer, or just an embroiderer, or any other single decoration method. Most of us by choice or necessity have…
Build Your Business April 3