Impressions
How Gen Z Discovers and Buys Apparel: Social Media, Influencers and the New Path to Purchase
Gen Z apparel shoppers discover brands through social feeds and trusted creators. Winning their business means showing up authentically on those platforms
Featured
Latest Posts
Melco Fast Clamp Pro Upgrade Kit Makes Challenging Hooping that Much Easier
Machine embroiderers can now take on even the most challenging hooping projects with confidence thanks to Melco’s new Fast Clamp Pro Upgrade Kit, which includes a set of upgraded lower…
Products November 18
Kornit Digital Announces CFO Transition, $100 Million Share Repurchase Program
Kornit Digital. a global leader in sustainable, on-demand digital fashion and textile production technologies, has announced it will soon be welcoming a new chief financial officer. It has also approved…
News November 17
2026 Impressions Expo Long Beach Resource Page: The Latest on the Decorated Apparel Industry’s Leading Professional Trade Show
The upcoming 2026 Impressions Expo decorated apparel industry trade show set to take place Jan. 21-24 is on track to be the best Impressions Expo yet, with hundreds of exhibitors…
News November 14
Process & Technique
