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Impressions

Gen Z shoppers discovering apparel brands through social media and influencer content on mobile phones.Build Your Business

How Gen Z Discovers and Buys Apparel: Social Media, Influencers and the New Path to Purchase

Gen Z apparel shoppers discover brands through social feeds and trusted creators. Winning their business means showing up authentically on those platforms

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Photo by Kristen Davis/peopleimages.com - stock.adobe.com

How Print Shops Can Handle Difficult Customers Without Losing Business

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2026 Impressions Expo professional educational conference series

2026 Impressions Expo Atlantic City Decorated Apparel Professional Education Series

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BELLA+CANVAS Unisex Heavyweight Garment Dye collection in rich earth-tone hues

T-Shirt Trends 2026: How Sustainability, Fit and Fabric Innovation Are Redefining the Everyday Tee

Build Your Business
Multi-head commercial embroidery machine and caps

Cap Embroidery Fundamentals

Process and Technique

Latest Posts

ColDesi Global 30H2 direct-to-film (DTF) custom apparel printer

ColDesi Introduces the 30H2 Direct-to-Film Printer for High-Volume Custom Apparel Production

ColDesi Global, a worldwide leader in custom apparel decoration technology, has announced the debut of its new 30H2 Direct-to-Film (DTF) printer. “Engineered for industrial-scale custom apparel production, the 30H2 is…

Products November 13
Penn Emblem employees holding pink awareness emblems at company event.

Penn Emblem Company Supports Breast Cancer Awareness Month

Employees raise funds and awareness through company-wide raffle and custom PennFlex emblems

News November 12
Mikala Meidl of Ambient Inks stands in front of screen-printing equipment at her Wisconsin print shop.

Lane Seven Highlights Sustainability in ‘Meet the Innovator’ with Mikala Meidl, Ambient Inks

Wisconsin print shop CEO shares how “good attracts good” in the music merchandise world

News November 12

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series