Impressions

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Champion Taps Magic Johnson for Anniversary Campaign

  Champion Athleticwear, a brand offered by HanesBrands Inc., Winston-Salem, N.C., is partnering with sports legend Magic Johnson to support its centennial anniversary campaign: “100 Years for the Team.” For…

News February 7

Heritage Adds New J. America Fleece

Heritage Sportswear, Hebron, Ohio, announces new fleece styles from J. America. The new styles include the adult and ladies’ Mélange hoods (styles J8677 and J8674, respectively), both made of 7-ounce…

News February 7

SanMar Expands Brand-Management Team

SanMar, Issaquah, Wash., announced additions and updates to its brand-management leadership team. Janine Oates has joined the SanMar team as design director and Teak Hernandez is the new director for…

News February 6
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series