alphabroder, Trevose, Pa., recently released its 2021 digitally enhanced catalog.
Loaded with exclusive video from the industries top brands that better display key features of products and designed to deliver an engaging, safe way to sell, the premier of this catalog and its companion web connect feature uses innovation to put thousands of unique styles safely at customer fingertips, according to the company.
The new catalog includes videos showing the features of desired choices, displays a 360-degree front, back and side product views, available companion styles, and full collection videos.
“Today’s customer wants to be able to do research on their own,” says Steven Valeri, vice president of marketing at alphabroder. “Providing them with the tools they want in a platform they are used to shopping with can increase the positive customer experience of your brand and lead to more sales.”
The digitally enhanced catalog also is integrated with links that show coordinated outfits and has sophisticated sharing tools for social media.
“These are the features that today’s buyers crave,” Valeri says. “We did a lot of due diligence in order to ensure this catalog is locked and loaded. We can’t wait for you and your customers to try it.”
For more information, click here. — D.S.
