Broder Bros. Co., Trevose, Pa., recently acquired Imprints Wholesale, Denver.
Broder Bros. is the nation’s largest distributor of trade, private label and retail apparel brands, and merchandise to the imprinting, embroidery and promotional product industries. The company offers more than 40 brands, including a broad selection of trade brands from Gildan, Hanes, Fruit of the Loom and more. Founded in 1987, Imprints Wholesale operates out of warehouses in Denver; Las Vegas; Lenexa, Kan.; Kent, Wash.; and Verona, Wis.
“The Imprints Wholesale acquisition is a big win for customers of the Rocky Mountain, Midwest and West Coast regions,” says Norm Hullinger, CEO of Broder Bros. “We have a tremendous opportunity to leverage our collective expertise with an even better service and product offering to customers in these states.”
Imprints Wholesale customers will continue the relationships they have with their existing sales and customer service associates. In the months to come, as the two companies are able to integrate key services and product line offerings, customers will experience the benefits of increased product availability, as well as improved distribution capabilities, according to the company.
“Imprints is very excited about joining the Broder Bros. team,” says Scott Lynes, founder and CEO of Imprints Wholesale. “We think Broder has a great business model and brand reputation and we look forward to contributing our best practices and being a partner of the industry leader.” Lynes will continue in the combined business as president of the Western region.
For more information, visit broderbros.com. — L.M.
