Digital Art Solutions, Tempe, Ariz., has introduced the Campus Apparel Marketing System, a new concept offering tips and tools for selling to the school, team and spirtwear markets.
This new system includes sales and marketing resources, such as professionally printed catalogs, editable design templates, monthly PDF marketing tools and a dedicated training website. The system is designed to teach subscribers how the campus apparel market segment functions, including how to make the right connections, find key buyers and know when buyers make their purchasing decisions.
Also included in the system are: 25 full-color catalogs showcasing 40 school-themed design templates; the Campus Apparel starter kit CD with 40 design templates for Adobe Illustrator and CorelDRAW; video tutorials; editable order forms and training documents; access to the Campus Apparel Marketing System subscriber’s website with training guides, marketing tips, seasonal buying guides, training videos, archived webcasts and additional marketing tools; online access to monthly template downloads and email-friendly PDF marketing pieces; access to exclusive monthly subscriber webcasts; and a gallery license permitting owners of Digital Art Solutions Art Volumes to incorporate templates into their websites.
“This is marketing on a personal level,” says Craig Mertens, president of Digital Art Solutions. “Our marketing technique is about opening doors and building relationships. The concept isn’t new; it just wasn’t practical for small companies, until now.”
For more information, visit digitalartsolutions.com. — L.M.