HanesBrands,Winston-Salem, N.C., recently announced it has elevated its Hanes4Education program, a fundraising initiative that enables K-12 schools to earn cash rebates from orders of Hanes, Champion, Alternative and ComfortWash apparel in the printwear market.
The program originally paid rebates on end-user purchases from suppliers. Beginning August 1, the program will now reward supplier purchases from wholesalers, allowing suppliers to support schools in their local communities, according to the company.
“Our industry has evolved and doing good has become intrinsic to how many of us do business,” says Michael Johnson, marketing director for HanesBrands Activewear. “We also know that together we can do great things. We’ve listened to just how important local support is for printers and PPDs, and we realized we could help them play a larger role in their communities. We achieve that by elevating the program to focus exclusively on rebates for supplier purchases from wholesalers.”
Printers and PPDs who order apparel in bulk from wholesalers for embellishment can earn cash rebates paid to K-12 schools of their choice. Each school can earn up to $5,000 per calendar year. To date, Hanes4Education has donated more than $1 million to schools in the U.S.
“The process is easy,” says Johnson. “You order and decorate our apparel. We send cash to a school of your choice. Schools use the money as needed – new computers, field trips, tutoring programs, books.”
For more information, click here. — D.S.