“Caps for a Cause” initiative supports the National Breast Cancer Foundation for a third consecutive year
Lowell, Arkansas — Infinity Her, the only headwear brand designed exclusively for women, is proud to continue its partnership with the National Breast Cancer Foundation for the third consecutive year. Throughout Breast Cancer Awareness Month, the brand will donate 5% of proceeds from select pink cap styles to support education, early detection, and patient care programs nationwide.
Launched in 2023, the “Caps for a Cause” initiative is a cornerstone of Infinity Her’s ongoing mission to uplift and empower women — not only through thoughtful product design, but also through meaningful community impact.
Supporting Women Through Style
The 2025 campaign features seven exclusive pink styles inspired by confidence, comfort, and compassion:
- CASSIE Pigment-Washed with Fashion Underbill (Dusty Pink/Floral and Rose/Polka Dots)
- TESS Washed Mesh Back (Dusty Pink/Floral and Rose/Polka Dots)
- CHARLIE Modern Women’s Trucker (Dusty Rose/White)
- ROSIE Foam Trucker (Dusty Pink/Peachy Pink/Butterfly)
- GABY Perforated Performance (Dusty Pink/Floral)
- MAYA 5-Panel with Rope (Pink/Floral)
- JO Corduroy Mesh Back (Pink Sorbet/Floral/Pink Sorbet)
Each cap embodies the brand’s signature blend of feminine fit, on-trend design, and performance-driven comfort, giving women a stylish way to show support for breast cancer awareness throughout October and beyond.
Empowering Women with Purpose
“Because breast cancer awareness is so important to women, it is important to us,” said Ramona Watson, VP of Product Development and Marketing at Infinity Her. “Our mission has always been to empower women—not only through the products we design, but by supporting causes that impact their lives in meaningful ways.”
According to the National Breast Cancer Foundation, one in eight U.S. women will be diagnosed with breast cancer in her lifetime. In 2025 alone, an estimated 316,950 new cases and 59,080 noninvasive diagnoses are expected. When caught early, the five-year survival rate is 99%, underscoring the importance of continued awareness, research, and screening programs.
Where to Buy
Blank versions of top-selling Infinity Her styles, a division of Infinity Product Group (IPG), are available through Counselor Top 40 supplier Sportsman Cap & Bag and distributed nationwide to the promotional products industry.
To find a distributor or explore the 2025 catalog, visit sportsmancaps.com or infinityforher.com.
