L.A. T Sportswear Announces Commitment to Digital Marketing

Published: June 4, 2014

L.A. T Sportswear, Ball Ground, Ga., recently announced its ongoing commitment to providing user-friendly tools for its online customers, and ensuring growth and success for the online retail segment.

The company continues to leverage search engine optimization and is focusing on competitive differentiation, providing memorable customer experiences and building customer loyalty.

By providing tools for its customers, L.A. T is enabling customers to compete effectively and grow their businesses in today’s competitive environment, according to the company.

The company’s digital toolkit for 2014 includes sales tools, image inventory, consumer-friendly product descriptions, an eCatalog and videos. Dedicated E-commerce and Digital Marketing Coordinator Brian Darby delivers the toolkit to customers, and is committed to an ongoing effort to update and expand the tools with additional marketing solutions for customers.

For more information, visit latsportswear.com. — L.M.

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series