SanMar and T-Mobile #GiveThanksNotPranks for April Fools’ Day

Published: March 23, 2021

SanMar Corp., Issaquah, Wash., announced its support for T-Mobile’s #GiveThanksNotPranks movement by giving thanks to educators across the country instead of the traditional April Fool’s Day pranks.

SanMar is partnering with T-Mobile to show appreciation for teachers across the country who have gone above and beyond for students and communities, particularly during the COVID-19 pandemic, according to the company. T-Mobile has pledged an up to $500,000 donation through the nonprofit education crowdfunding site DonorsChoose to provide teachers’ classrooms, both virtual and in-person, with basic supplies they need to teach their students.

“This year on April Fools’ T-Mobile is going to #GiveThanksNotPranks alongside great brands like SanMar by pausing the shenanigans and asking everyone to come together to show their appreciation for people who made our lives a little bit easier during this challenging year!” says Janice Kapner, EVP and chief communications officer of T-Mobile. “We also love that SanMar is joining us to recognize teachers! No doubt our hardworking educators deserve a huge a shout out for all they’ve done for our students this past year and we’re going to partner with DonorsChoose to stock up their classrooms with much-needed resources.”

Beginning March 22 – April 1, T-Mobile is offering three ways to help with partner DonorsChoose.

• Share: Share stories on Twitter, Facebook or Instagram with #GiveThanksNotPranks. T-Mobile will donate $5 to DonorsChoose for each post up to the $500,000 campaign total.

• Donate: T-Mobile will match individual donations made directly to its DonorsChoose campaign up to the $500,000 campaign total.

• Text: Customers and fans can donate $5 of their own to DonorsChoose by texting THANKS to 50555.

“This past year has shown us in more ways than one just how essential and important our teachers are to our children and our communities,” says Jeremy Lott, president of SanMar. “We’re excited to join in the opportunity to give thanks to our educators for all they do by supporting their classrooms and their needs. SanMar is proud to pledge donations to fulfill teachers’ needs in the communities around our distribution centers across the country.”

For more information on how you can support #GiveThanksNotPranks, click here. — D.S.

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Strategy & Planning Series
Strategy & Planning Series