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Impressions

Latest Posts

Target Acquired

About two years ago, I was browsing Facebook and looking at entertainer fan pages, which included musical groups, singers, songwriters, etc. I was stunned by how many fans some of…

Trends March 12

Apparel Decorators: The Holy Grail for PPDs

So, just what are promotional products distributors (PPDs) searching for in the quest for decoration excellence? We asked dozens of these busy promotional apparel counselors what they seek or currently…

Trends March 12

Sublimation Rising

(Editor’s Note: The recommendations in this article are solely from the perspective of apparel sublimation.) Sublimation continues to grow rapidly in today’s marketplace — and why wouldn’t it? The process…

Process and Technique March 11
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series