Transfer Express, Mentor, Ohio, has simplified its digital transfer pricing to make it possible to pay per sheet with no additional fees. Regardless of how many images are on a single sheet, the cost is one flat fee. The printable image area measures 11.25” x 14”. For...
The word “bias” has such an unfriendly ring to it. Yes, I do marketing for a leading embroidery thread manufacturer. So, yes, I’m sold on the merits of embroidery. I could play the role of peacemaker and simply point out when it makes more sense to screen print, when...
Writing a column affords you the luxury of sharing your opinions, which are based on personal observations and experience. This is one of those columns. Some of the following things you are about to read may lead to accusations of bias from equipment vendors. This...
This past January, GSG, Dallas, participated in the Souper Bowl of Caring. Around the time of the National Football League’s Super Bowl, all five GSG locations joined the organization in its fight against hunger and poverty in local communities, collecting canned...
CADlink Technology, Ottawa, Ontario, Canada, has extended its Digital Factory line of garment printing software to include specialized support of the Brother GT-3 series direct-to-garment printers. The Digital Factory Apparel Brother Edition provides a suite of...
In the Spring 2014 issue of Team & Spirit Apparel, a twice-a-year supplement to Impressions, contributing writer Greg Kitson wrote a feature article about “Super Moms.” The article included advice for decorators on how these involved parents can boost school and...
Scott Thackston has more than 22 years of experience in the textile signage industry. For the past 16 years, he has been with Aprons Etc., a promotional products supplier that offers everything from chef’s wear and apparel to display table covers and banners. He was...
One of the key things that makes digital marketing so powerful and efficient is the ability to build and manage targeted lists. These lists fall into many different categories. For instance, different interest niches (schools, contractors, running events, etc.) exist....
Inksoft, Albuquerque, N.M., has launched a new training blog called “Cup of Joe.” The first topic featured on the blog is bulk editing product colors. When choosing a style in multiple colors for an online store, it can be tedious and time consuming to upload colors...
Affinity Express, Elgin, Ill., a provider of multi-shore and on-site advertising and marketing production solutions, has hired Jay Busselle as its digital media sales executive. In his new role, Busselle will market graphic production and media solutions to help...
In embroidery, no detail is more important than lettering. Your designs are labels for your customers and they must be able to read those labels — even the small print. However, what is easily read in print is not always easily read in thread. There are different...
Predominantly a four-color offset printer, Copper Island Printing & Graphic Services, Calumet, Mich., broke into screen printing garments at the recommendation of press operator Ron Trapp, who needed several dozen T-shirts screen printed. The idea was that screen...
