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Peak Printer/Cutter Workflow

Peak Printer/Cutter Workflow

Time is money, so optimizing your printer/cutter workflow to ensure you are working efficiently means you also will be ensuring profitability. Factors for peak workflow include the type and size of the jobs you’ll be doing, equipment and more. In setting up your shop,...

The Evolution of White Inks

The Evolution of White Inks

Throughout the decades, we have witnessed a tremendous transition in the white inks that we use every day. Basic inks have evolved, from plastisol and water-based, to the current non-PVC products on the market. Some market trends also have changed white textile...

A Winning Workflow Formula

A Winning Workflow Formula

Ensuring optimal workflow is an important aspect of profitability for your decorated apparel business. Unfortunately, problems inevitably will arise. Here are some workflow challenges — specific to staff and space — and ideas you can use to help alleviate those...

Troubleshooting Sublimation

Troubleshooting Sublimation

All forms of apparel decoration present challenges that must be overcome; it’s simply a natural part of the learning process. You didn’t jump in the driver’s seat of a car and instantly start driving. It took training, time, patience — and probably a lot of close...

American Apparel Rejects Takeover Offer

American Apparel Inc., Los Angeles, has rejected the $300 million takeover bid from investors who support the return of the company’s former CEO Dov Charney, according to the Los Angeles Times. The investors, Hagan Capital Group and Silver Creek Capital Partners, had...

DTG the Right Way

DTG the Right Way

Decorators usually love attending industry trade shows because of the bevy of educational and networking opportunities they present and the chance to meet with their suppliers — all under one roof. But another benefit of visiting with exhibitors — particularly...

Use Tech to Build Trust

Too often, technologyand people skills seem like they work against each other in a business environment. They actually should reinforce each other and help optimize customer service. The problem typically stems from how software is being used, and the solution lies in...

Embroidery Hits the Silver Screen

Embroidery Hits the Silver Screen

When you think of the many apparel options that are available for embellishment, a traditional Japanese kimono probably doesn’t immediately come to mind. However, Colleen Atwood, costume designer for the motion picture “Memoirs of a Geisha,” requested such an...

Sworn to Perform

Sworn to Perform

Whether for sports, activewear or corporate apparel, performancewear represents tremendous profitability in a less-contested market space. As the apparel and the synthetic fibers from which they are made are steadily developing and rising in popularity and complexity,...

Tees Still Trending

Tees Still Trending

This much we know: The T-shirt is a fashion staple in virtually all closets across the country. The horizon looks strong and promising for this wardrobe basic, and colors and styles continue to evolve. While demand for the tried-and-true T-shirt may have remained...

Kornit Digital Announces Amazon Partnership

Kornit Digital Announces Amazon Partnership

Kornit Digital, Rosh-Ha’Ayin, Israel, recently announced that its flagship high-productivity system, the Avalanche 1000, was chosen for the on-demand production of promotional textiles as part of Amazon’s recently announced Merch by Amazon program.
 Amazon’s...

The Framework of a Champion

The Framework of a Champion

Each year, Impressions invites apparel decorators of all experience levels from shops of all sizes to enter the annual Impressions Awards competition. The entries, submitted from around the world, are all works of art in their own right. This year, one particular...

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series