alphabroder | Prime Line, Trevose, Pa., recently announced its new Green Team initiative. The 20-person ab|Prime Green Team represents a diverse cross-section from more than 12 different functional areas of the organization. The Green Team mantra is to create a...
Vantage Apparel, Avenel, N.J., has announced plans to kick off the new year with a YouTube mini-series, “The Vantage Vibe Live,” based on key elements of the promotional products industry. The weekly series featuring the inside scoop on trending apparel and decoration...
HanesBrands, Winston-Salem, N.C., has announced that Brandwear United will be the new name for Printwear Group. Brandwear United reflects its strong portfolio of sustainably focused brands—Hanes, Champion, Alternative and ComfortWash—and its now unified and expanded...
Beaver Paper Group, Atlanta, a member of Koehler Paper, is officially launching a new brand identity and enhanced website. "With all our progressive changes and updates, it was time for our branding to evolve as well,” says Tobias Sternbeck, CEO of Beaver Paper Group....
Manufacturers of athletic wear and accessories have an ever-widening variety of fabrics to choose from. Just as consumers demand more colorful, more durable materials, fabrics have evolved to meet those demands. However, with the newer synthetic fabrics, screen...
Last month, I explained all the reasons why you should use a monthly calendar to plan and publish to social media. This month, I begin to outline a strategy and tips on how to do it. Your social media calendar can be created on a daily, weekly, monthly or even yearly...
A good business plan serves as a critical roadmap to your destination of having a successful 2021. “Start focusing on getting the first quarter of 2021 right,” says business coach Marshall Atkinson, owner of Atkinson Consulting. “We need to head into this next year...
Royal Apparel, Hauppauge, N.Y., recently released its official 2021 fashion catalog. For the first time, the company’s catalog is entirely digital. The 87-page digital book focuses on showcasing the best, newest and future styles, according to the company. It also...
OKI Data Corp., Irving, Texas, recently announced a direct OEM partnership that will continue sales and support of OKI Digital Transfer printers and consumables for North, Central and South American markets. The OKI Pro9541WT and Pro8432WT printers will be relaunched...
Emerald Holding Inc., New York, announced that it has completed the acquisition of PlumRiver LLC, State College, Pa. PlumRiver is an international provider of software-as-a-service technology through its Elastic Suite solution. The platform streamlines the wholesale...
Shaw PPC Design, Michigan, announced the addition of the Durst P5 350 to bolster its graphic print offering. The Durst P5 350 is an all-in-one hybrid large format UV LED inkjet press that prints both rigid and roll materials up to 138-inches wide all with 1200 dpi...
Pantone LLC, an X-Rite company, has named PANTONE 17-5104, “Ultimate Gray,” and PANTONE 13-0647, “Illuminating,” as the Pantone Color of the Year selections for 2021. Ultimate Gray and Illuminating, are two independent colors that highlight how different elements come...
