Impressions

Gen Z shoppers discovering apparel brands through social media and influencer content on mobile phones.

How Gen Z Discovers and Buys Apparel: Social Media, Influencers and the New Path to Purchase

Gen Z apparel shoppers discover brands through social feeds and trusted creators. Winning their business means showing up authentically on those platforms

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How Print Shops Can Handle Difficult Customers Without Losing Business

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2026 Impressions Expo professional educational conference series

2026 Impressions Expo Atlantic City Decorated Apparel Professional Education Series

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BELLA+CANVAS Unisex Heavyweight Garment Dye collection in rich earth-tone hues

T-Shirt Trends 2026: How Sustainability, Fit and Fabric Innovation Are Redefining the Everyday Tee

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Multi-head commercial embroidery machine and caps

Cap Embroidery Fundamentals

Process and Technique

Latest Posts

Perry Ellis International Expands Partnership With American Traveler

Perry Ellis Intl. Inc., Miami, is expanding its license agreement with American Traveler Inc., granting rights under the Pro Player brand to include sport duffels, backpacks, messenger and tote bags,…

News September 23

Bernina Introduces New 16-Needle Machine

BERNINA of America, Aurora, Ill., recently introduced the BERNINA E 16 multi-needle embroidery machine, a commercial-quality system for the home, studio or small business.    The E 16 offers high-speed…

News September 22

InkSoft Ice Bucket Challenge Raises $1,600 for ALS

InkSoft, Albuquerque, N.M., raised $1,600 to help fight ALS by donating $100 for each InkSoft employee who participated in its version of the Ice Bucket Challenge. A dunking tank was…

News September 22