Impressions

Gen Z shoppers discovering apparel brands through social media and influencer content on mobile phones.

How Gen Z Discovers and Buys Apparel: Social Media, Influencers and the New Path to Purchase

Gen Z apparel shoppers discover brands through social feeds and trusted creators. Winning their business means showing up authentically on those platforms

Photo by Kristen Davis/peopleimages.com - stock.adobe.com

How Print Shops Can Handle Difficult Customers Without Losing Business

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2026 Impressions Expo professional educational conference series

2026 Impressions Expo Atlantic City Decorated Apparel Professional Education Series

News

BELLA+CANVAS Unisex Heavyweight Garment Dye collection in rich earth-tone hues

T-Shirt Trends 2026: How Sustainability, Fit and Fabric Innovation Are Redefining the Everyday Tee

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Multi-head commercial embroidery machine and caps

Cap Embroidery Fundamentals

Process and Technique

Latest Posts

The Wild Side Custom Transfer Program

The Wild Side is offering a new custom transfer program that allows customers to choose from six templates, seven neon puff ink colors and nine vintage foil colors. Available templates…

Products July 21

Perry Ellis Expands Savane Collection

Perry Ellis Intl. Inc. (PEI), Miami, recently announced the launch of a full updated traditional sportswear collection under its Savane brand.   The expansion includes the addition of shirts, suit separates,…

News July 18

Inksoft Customer Uses Web Store to Raise Money for Local Cause

An Inksoft, Albuquerque, N.M., customer was recently featured in a Fox 5 televised newscast concerning the death of an Indianapolis Metropolitan Police Department officer. Officer Perry Renn was shot July…

News July 17