Impressions
How Gen Z Discovers and Buys Apparel: Social Media, Influencers and the New Path to Purchase
Gen Z apparel shoppers discover brands through social feeds and trusted creators. Winning their business means showing up authentically on those platforms
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Stahls’ Recognized for NFL Draft Pick Jerseys
Stahls’, St. Clair Shores, Mich., aided in the making of this year’s NFL draft pick jerseys. Starting in 2012, the NFL began a new tradition of presenting a team jersey…
News May 21Colman and Co. Launches PayPal ‘Bill Me Later’ Financing
Colman and Co., Tampa, Fla., now offers “Bill Me Later” as a form of purchasing their products. Bill Me Later is a product offered by PayPal that allows customers to…
News May 21New York Apparel Manufacturer Enters Contract with U.S. Military
Sportsmaster Apparel, Troy, N.Y., recently entered a $7.5 million contract to make jackets for the U.S military, according to the Albany Business Review. The apparel manufacturing company won a bid…
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