Impressions
Now Accepting Entries: Impressions Magazine’s 2026 III Awards
In light of the increasing rate of change driving the world of custom apparel decoration, a few years ago we at Impressions magazine created something we call our Impressions Industry...
Latest Posts
Risk and Reward
As the T-shirt turns 100 this year, we are reminded that this versatile medium isn’t going anywhere anytime soon. And that’s good news for Susan Becker, owner of Reading, Pa.-based…
Build Your Business August 1
Small Shop, Big Bark
When Mili Mulic and Brad VanSteenvoort decided to start a screen printing business together, their combined capital came to a whopping $350. Opening their doors in July 2011, the fledgling…
Build Your Business August 1
10 Reasons Start-Up Decorators FAIL
This year’s crop of start-up decorated apparel companies arrives as its predecessors did: with elevated levels of excitement and optimism, varying degrees of well-warranted apprehensions and trepidations, and a 50%…
Build Your Business August 1
Process & Technique
