Impressions

Impression 2026 Industry Impact awards call for entries

Now Accepting Entries: Impressions Magazine’s 2026 III Awards

In light of the increasing rate of change driving the world of custom apparel decoration, a few years ago we at Impressions magazine created something we call our Impressions Industry...

Shop Talk Rick Roth Digital Marketing Tools Panel for Decorated Apparel

Video: Shop Talk and The Best Digital Marketing Tools for Your Print Shop in 2025

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Decorated apparel professional working holiday season

Custom Apparel Decorating: Prepping for Holiday Sales

Build Your Business

Multi-head commercial embroidery machine and caps

Cap Embroidery Fundamentals

Process and Technique

2026 Impressions Expo decorated apparel trade show, Long Beach, California

2026 Impressions Expo Long Beach Resource Page: The Latest on the Decorated Apparel Industry’s Leading Professional Trade Show

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Latest Posts

Erich Campbell how to e-commerce embroidery decorated apparel

eCommerce for Embroiderers: Part 3 of 3

In Part 3 of this 3-part how-to series, embroidery and online marketing guru Erich Campbell continues his overview of how best to grow your online decorated apparel business by ensuring…

Videos February 17

Erich Campbell how-tp e-commerce embroidery apparel decoration

e-Commerce for Embroiderers: BONUS EPISODE!

In a special BONUS SESSION accompanying his 3-part how-to series on eCommerce, embroidery and online marketing guru Erich Campbell offers a number of case studies from his many years in…

Videos February 17

Impressions Online education decorated apparel design

Online Education: Product Mockups with Photoshop Part 1 of 3

In this 3-part how-to series, veteran decorated apparel design Dane Clement of Great Dane Graphics, a GroupeSTAHL company, describes how to create mockups for customers using Photoshop. Over the course…

Videos February 17