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Impressions

Printful Guide to T-shirt, Ink Color CombinationsNews

Printful Publishes Guide to T-shirt, Ink Color Combinations for Professional Brand Building

Strategic color choices can boost brand recognition by 80 percent, improving T-shirt sales performance The U.S.-based print-on-demand (POD) and fulfillment company Printful has released a comprehensive new guide featuring 21...

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2026 Impressions Expo decorated apparel trade show, Atlantic City, New Jersey, educational conference session

Another Great Impressions Expo Atlantic City in the Books!

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Photo by Kristen Davis/peopleimages.com - stock.adobe.com

How Print Shops Can Handle Difficult Customers Without Losing Business

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BELLA+CANVAS Unisex Heavyweight Garment Dye collection in rich earth-tone hues

T-Shirt Trends 2026: How Sustainability, Fit and Fabric Innovation Are Redefining the Everyday Tee

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Gen Z shoppers discovering apparel brands through social media and influencer content on mobile phones.

How Gen Z Discovers and Buys Apparel: Social Media, Influencers and the New Path to Purchase

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Latest Posts

Women wearing Infinity Her trucker caps in multiple colors as part of #GivingWomenOptions Women’s History Month campaign.

Infinity Her Launches #GivingWomenOptions Campaign for Women’s History Month

Initiative highlights inclusive headwear design and celebrates women across the apparel and promotional products industry

News March 25
Transfer Express “Break Up With Bad Transfers” campaign graphic promoting $100 custom transfer credit for apparel decorators.

Transfer Express Launches “Break Up With Bad Transfers” Campaign With $100 Credit for Decorators

New promotion targets decorators seeking better transfer quality, consistency and performance

News March 25
Jeremiah Brown Love Island Next Level Apparel

Athleisure Trends 2026: Comfort, Performance and Lifestyle Drive the Next Wave

Athleisure in 2026 blends lifestyle, technical performance and comfort to meet the needs of a wide range of consumers

Build Your Business March 24

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series