CHESTERFIELD, Mich. — STAHLS’ recently welcomed apparel decorators, print professionals and business owners from across the region to its SF-1 Innovation Center for a sold-out Pro Day, providing attendees with an immersive look at the latest advancements in heat printing, custom transfers and print-on-demand fulfillment.
Designed as a hands-on educational experience, the event combined live product demonstrations with practical business strategies, giving attendees the opportunity to explore new technologies while learning how to improve production efficiency and expand their service offerings.
SF-1 Innovation Center Event Highlights
- Sold-out educational event featuring apparel decorators, print professionals and business owners.
- Live demonstrations of Liquid 3D™, UltraColor MAX™, Direct-to-Film (DTF), premium custom transfers and specialty embellishment technologies.
- Business education sessions focused on improving production efficiency and increasing profitability.
- Print-on-demand insights showcasing Fulfill Engine and scalable ecommerce fulfillment solutions.
- Networking opportunities with STAHLS’ technical specialists and industry professionals.
Leading the technology demonstrations were STAHLS’ experts Lizz Riedy, Frank Good and Vincent Fiore, who showcased the company’s newest heat-printing innovations. Throughout the day, attendees compared decoration methods, asked technical questions and explored how various transfer technologies can streamline production while delivering premium-quality finished products.
The event also highlighted the growing role of print-on-demand in the decorated apparel industry. Dave Conner presented STAHLS’ Fulfill Engine, demonstrating how decorators can leverage integrated fulfillment solutions to reduce inventory, automate order processing and support ecommerce growth with scalable on-demand production.
Decorated Apparel Opportunities
Beyond the technology demonstrations, Pro Day created opportunities for attendees to connect directly with STAHLS’ technical specialists. Participants discussed production challenges, evaluated new workflows and explored strategies for adding premium decoration techniques and new revenue streams to their businesses.
“This was one of the best Pro Day experiences we’ve ever hosted,” said Kelly Walters, experiential marketing manager for STAHLS’. “We had a full house of highly engaged customers who came ready to learn, ask questions and discover what’s next in apparel decoration. The excitement around technologies like Liquid 3D and the business opportunities created through Fulfill Engine made for an incredibly interactive day.”
As demand continues to grow for faster turnaround times, premium decoration and on-demand production, educational events like Pro Day are becoming increasingly valuable for decorators looking to remain competitive. By combining live demonstrations with real-world business insights, STAHLS’ continues to equip apparel decorators with the tools, technologies and knowledge needed to grow in an evolving marketplace.
Future Pro Day dates and additional educational events are available through STAHLS’.
