Universal Woods Welcomes New Finance and Marketing Staff

Published: February 10, 2021

Universal Woods, LLC, Louisville, Ky., recently announced the hiring of Tim McKenna as its new financial planning and analysis manager and Annie Boone as its new digital marketing manager.

McKenna joined Universal Woods in November and is responsible for the annual budgeting process, ongoing yearly forecasting, and improving business intelligence capabilities to assist senior management with financial decisions. McKenna brings more than 15 years of experience in the financial field, most recently from the global financial management company, Computershare.

Boone joined the company in January as the lead digital strategist for its dye sublimation printing brands, Unisub and ChromaLuxe. Boone oversees digital marketing campaigns and customer acquisition, while collaborating across departments to enhance customer experience and drive growth. In Boone’s last position with Thornton’s, she was responsible for developing and managing the guest loyalty platform and mobile app, along with designing digital marketing campaigns across multiple platforms with various national brands.

“As we continue with the success and growth we’ve been so fortunate to have experienced, our focus has been on adding talented professionals to our Universal Woods team,” says Bob Rowan, president and CEO of Universal Woods. “Tim McKenna will help guide our financial direction and planning to help us make better decisions that fuel our growth. Annie Boone will provide a solid digital customer acquisition strategy by optimizing and utilizing our online resources. We are pleased to welcome them both.” — D.S.

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series