L2 Brands Names New CEO and COO

Published: December 11, 2024
L2 Brands Connor Knutson

Connor Knutson. Photo of L2 Brands

Hanover, Pennsylvania—L2 Brands, known for its Legacy headwear brand, has announced two key leadership changes for the company.

Paige Wingert, co-founder of Legacy, has tapped Connor Knutson as Chief Executive Officer. According to Wingert, Knutson’s experience, vision and passion for the business makes him the ideal leader to guide the company into its next chapter of success.

 

 

Dan Hayden. Photo of L2 Brands

Additionally, Dan Heyden joins the company as the new Chief Operating Officer. Heyden brings 20 years of experience in operations and sales leadership within the apparel industry. At L2 Brands, he will focus on streamlining operations, enhancing efficiency and ensuring

These leadership updates mark the next era for L2 Brands, reinforcing its commitment to operational excellence, innovation, and customer satisfaction.

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series