Anyone familiar with the apparel-decorating business will tell you that when it comes to sustainability, it’s about a lot more than just the garments themselves. The most eco-friendly T-shirt or hoodie in the world, for example, will do you little good if the means by which it is decorated puts a serious hurtin’ Mother Nature. Enter Madeira USA’s E-Zee Green Backing, a medium-weight machine-embroidery backing made from 100 percent recycled polyester. Part of company-wide commitment to sustainability that includes, among other products, the company’s Sensa Green eco-friendly machine embroidery thread (made of 100 Lyocell, a fiber of botanic origin produced via a process using a minimum of water), products like E-Zee Green Backing are just what the industry needs to truly clean up its act. According to Madeira USA, “The fashion industry is becoming more environmentally aware and every small change toward sustainability counts.” We couldn’t have said it better ourselves! For more information, visit madeirausa.com/e-zee-cut-green-recycled.
To see the complete list of 2024 Impressions Industry Impact Awards Winners, click here.
Photo courtesy of Madeira USA
