HIGH POINT, N.C. — Arcus Printers, a provider of commercial digital printing equipment and supplies, has expanded its team with the appointments of Chris Cerasoli as business development specialist and Matt Venable as sales consultant.
Chris Cerasoli. Photo courtesy of Arcus Printers
The additions support the company’s efforts to expand its customer base and help print businesses evaluate equipment, consumables and new production opportunities.
Arcus Printers, a division of Axiom America, provides equipment and consulting services for applications including direct-to-film (DTF) printing, UV DTF printing, digital textile printing, embroidery and other decoration technologies.
Chris Cerasoli Joins Business Development Team
Cerasoli will focus on expanding sales of Arcus Printers’ digital printing equipment and consumables while developing relationships with decorators, brands and businesses seeking in-house printing capabilities.
He brings experience in dye-sublimation equipment, inks and paper, having previously spent nearly a decade as vice president of business development at J-TECK USA, which was later acquired by JK Group. In that role, he oversaw the Eastern Region and the Dominican Republic.
Cerasoli also served as international sales director at Swiss Performance Chemicals AG, where he focused on global sales growth and customer relationships.
“Chris brings extensive business development and relationship-building skills that will benefit our team and customers,” said Brian Belk, managing director at Axiom America. “His ability to connect with both prospects and customers will help us reach a wider audience of decorators, brands, businesses, and organizations that want in-house printing capabilities.”
Matt Venable Named Sales Consultant
Venable joins Arcus Printers as a sales consultant, focusing on printing equipment, consumable supplies and opportunities through the company’s Trade-In Program.
Matt Venable. Photo courtesy of Arcus Printers
His background spans graphic design, product development, industrial printing, equipment integration and technical production.
Before joining Arcus Printers, Venable spent approximately 10 years with Nextwave Media Solutions, serving as director of customer experience. His responsibilities included equipment demonstrations, color management, sample development and production consulting.
His industry experience also includes projects involving exhibit graphics, retail products and apparel manufacturing, including an on-demand apparel microfactory demonstrated at the MAGIC apparel trade show.
“Matt understands what it takes to move from a product idea to a working production process,” Belk said. “His background in design, manufacturing and equipment integration will help our customers evaluate new capabilities with a clear understanding of how they fit into their businesses.”
Based in the Atlanta area, Venable will work primarily remotely while traveling for customer visits and industry events.
Both appointments reflect Arcus Printers’ continued focus on supporting print businesses through equipment sales, technical expertise and customer relationships.
