Charles River Apparel Introduces New Spring Styles

Published: May 16, 2014

Charles River Apparel, Sharon, Mass., has added five new spring styles to its product line.

“The promotional product industry is absolutely trending toward retail in a bigger way then ever before,” said Tsedenia Kiros, director of design. “This season, bright colors are much deeper and richer and are being seen in all fabrications, silhouettes and styles, across all markets.”

New spring styles include the lightweight and breathable men’s (style 3516) and women’s (style 2516) Shadow Stripe polos. Both styles feature TopShield moisture-management treatment and antimicrobial technology, and are made from a jacquard knit fabric with a unique texture that resembles stripes. The collection is available in lime, ocean blue, vivid pink, lavender, and classic navy and black.

Also new are the men’s (style 9529) and women’s (style 5529) Axis Soft Shell vests. They are made from a breathable, water-resistant single-layer soft shell fabric. They come in coordinating colors, as well as turquoise/white for women and black/lime for men.

The Hooded Rugby pullover (style 9574) is a new take on a classic style. Made of durable, 100% cotton jersey with a 4-inch yarn-dyed rugby stripe, it features a hood and eight colors are available in sizes 2XS-3XL.

In conjunction with the spring line, the company also has added new 360-degree product videos to its website. Distributors now can view a garment from every angle and can see how it fits on a live person. 

To check out videos of the new spring styles, click here.

For more information, visit charlesriverapparel.com. — L.M.

Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series